1-TO-1 PERSONALIZATION

Turn anonymous website visitors into personalized ad impressions.

IntentStream enables true one-to-one personalized advertising by combining first-party data collection, identity resolution, and AI-powered creative personalization into a unified workflow.

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Person-Level Precision
Account-Level Reach
Dynamic Personalization
Closed-Loop Attribution
Zero 3rd-Party Dependency

1:1

Person-level personalization

AI

Powered creative builder

0

External partners required

HOW IT WORKS

From anonymous visitor to personalized impression — all in one platform.

1

Visitor Identification

Site tag captures anonymous visitor activity, resolves to individual profiles (US) or company accounts (global).

2

1st-Party Audience Creation

Resolved profiles auto-organized into segments based on behavior, firmographics, and engagement.

3

Campaign Activation

First-party audiences activated in IntentStream DSP targeting individuals/accounts with demonstrated intent.

4

AI-Personalized Creatives

AI Creative Builder generates unique ads per visitor/account based on company, industry, role, and behavior.

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Step 1 of 2

Visitor Profiles

Site tag resolves anonymous visitors to individual profiles — name, company, title, and contact info.

IDENTITY RESOLUTION

Resolve visitors to individual profiles and accounts.

The IntentStream site tag captures anonymous website visitor activity. In the United States, visitors are resolved to individual profiles including name, company, title, and contact details. Globally, visitors are resolved to their associated company accounts.

Person-level in the US. Account-level everywhere else.

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Step 1 of 3

ICP Filters

Filter by ICP criteria with live match counts — industry, job function, intent signals.

AUDIENCE BUILDER

Build first-party audiences automatically from resolved visitors.

Resolved visitor profiles and accounts are automatically organized into first-party audience segments based on behavior, firmographic attributes, and engagement signals.

No manual list uploads. No external data providers.

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Step 1 of 3

Creative Setup

Configure the AI Creative Builder — select template, campaign, and ad sizes.

AI CREATIVE BUILDER

Generate unique ad creatives personalized to each visitor.

The platform's AI Creative Builder dynamically generates personalized ad creatives tailored to each individual or account. Personalization factors include the visitor's company, industry, job role, browsing behavior, and engagement history.

Every impression is uniquely relevant.

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General

Define line item settings — name, flight dates, budget, and bidding for your personalized campaign.

DSP ACTIVATION

Activate personalized campaigns directly in the IntentStream DSP.

First-party audiences are activated directly within the IntentStream DSP, targeting the exact individuals or accounts that have already demonstrated intent on the advertiser's website.

Same identity graph for targeting and measurement.

What our customers say

IntentStream's 1:1 personalization transformed our ABM strategy. We went from generic display ads to hyper-relevant creatives that speak directly to each account — and our engagement rates reflect it.
3.2xengagement lift
SM

Sarah Mitchell

VP of Demand Generation, TechCorp Solutions

Personalization that goes beyond a company logo in a banner.

IntentStream's end-to-end workflow — from anonymous visitor to personalized ad impression — is entirely self-contained, requiring no external data enrichment or activation partners.

Person-Level Precision

In the US, ads are delivered to specific identified individuals — not broad segments or look-alike audiences.

Account-Level Reach

Globally, ads target all users within a resolved company account for full buying committee coverage.

Dynamic Personalization

AI generates unique ad copy and imagery per visitor or account, adapting to firmographic and behavioral signals in real time.

Closed-Loop Attribution

The same identity graph powers both targeting and measurement, providing deterministic attribution from impression to pipeline.

Zero 3rd-Party Dependency

Built entirely on first-party data collected via the IntentStream tag, eliminating reliance on third-party cookies or external identity providers.

Ready to see personalized advertising in action?